PRESS RELEASE
Wednesday, 28 February 2007

Zapera’s business model with focus on high quality research skills, local presence and data collection via the Internet has proven sustainable. The overall objective of the company is still to be among the 3-5 largest market research (MR) companies in all Nordic countries (i.e. Denmark, Sweden, Norway and Finland) within the next 3 years.

- We have already achieved our goal in Denmark, and we are getting close in Sweden. In Norway and Finland we need to enforce our efforts, and first step will be to establish local presence in both countries, says CEO Lars Lund-Nielsen.

With a Nordic/Baltic Sea panel of 130,000 respondents in 6 countries combined with 65 highly skilled research professionals at 4 locations Zapera has positioned the company perfectly to serve the more than 350 major clients. Since the establishment in 2000, Zapera has carried out more than 8,000 surveys on its proprietary platform, thus making Zapera the single most experienced online MR company in the Nordic region.

- Zapera is perfectly positioned for future growth. In the Nordic region we estimate our market share to approx. 10% of all online market research. The total Nordic research market is estimated at approx. € 700 mill. of which only 8% is online. When we experience the same development in online market share in the Nordic region that we have seen in the US there is a huge market coming up, says Lars.

In the past years growth has primarily been organic but in 2006 Zapera secured their first major acquisition. The company acquired all activities from Swedish Quickwise - a local competitor. The whole process of merging the 2 companies has been very successful and beneficial with out losing momentum in the market place.

- After the successful acquisition and integration we do find it obvious to consider additional acquisitions in the region in order to maintain our position and reach our overall objectives. Though, main focus will remain on serving and developing our present client portfolio, says Lars.

Revenue grew to € 5,323K from 3,530K in 2005 (50%), while EBITDA grew to € 854K from € 334K in 2005 (157%). Zapera also experienced very satisfactory growth in operating profit from € 288K in 2005 to € 668K (132%).

More information:

CEO Lars Lund-Nielsen, E-mail: lln@zapera.com | Phone: +45 4080 8040.